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What Users Are Saying

About the Project

What is 

Your Voice is a nonprofit online platform that provides specialist domestic violence crisis counselling, intervention, as well as fundraising. It provides 24/7 free online service for anyone who is experiencing domestic violence. It also provides you with sufficient fundraising information if you are willing to help people who are suffering from domestic violence.

Problem Statement

Recent global prevalence figures indicate that about one in three (35%) of women worldwide have experienced either physical and/or sexual intimate partner violence or non-partner sexual violence in their lifetime. Despite an increase in media attention, domestic violence still often goes unreported. Many victims' stories still are not heard as only a little over half of the cases are reported to authorities because of hesitation or ignoring.

Solution

Your Voice brings about the features to enable you to counsel with specialists anytime if you are suffering from domestic violence but don’t know whom to talk with. You can also find various related events that might inspire and help you with your situation. You can also join our community if you care about domestic violence victims and would like to donate to help.

My Role

  • Design Strategy

  • Research

  • User Interviews 

  • Personas

  • Empathy Mapping

  • User Journey Map 

  • Wireframes

  • Prototype

  • Usability Study 

Project Timeline

Understanding

Social Study

Recent global prevalence figures indicate that about one in three (35%) of women worldwide have experienced either physical and/or sexual intimate partner violence or non-partner sexual violence in their lifetime. Reports show that even the countries with strong legal systems on prevention of family violence still have rates for this phenomenon.

Family violence is a multifactor problem and to be addressed successfully, it requires joint efforts of all the involved actors: state, civil society, law enforcement system, media, and international organizations.

Despite an increase in media attention, domestic violence still often goes unreported. Many victims' stories still are not heard as only a little over half of the cases are reported to authorities because of hesitation or ignoring.

Note. Estimates published by World Health Organization (WHO)

Personas

Based on the scenario and target user group, I created the following personas to keep in mind.

User Journey Map

Based on the persona Alice, I constructed the user journey map to help me understand the ways how the users interact with the product. 

Preliminary Design

P & P Wireframes

I kicked off the design by sketching out low-fidelity concepts on paper.

Lo-Fi Prototype

Usability Study

After completing the lo-fi prototype, I conducted usability testing with 4 participants. Based on their feedback, I consolidated the affinity diagram.

Based on the insights achieved from the usability study, I listed the actions that I need to do to refine the design. I also created the prioritization plotting to make sure design iteration can be completed within the timeline.

Mock-up

Get Through It Together

Upon launching Your Voice, you are greeted with a classic splash screen with inspiring images and words. You are provided with 2 options of “SPEAK TO US” and “TAKE ACTION”.

Discover

If you would like to donate and help people who are suffering from domestic violence, by clicking “TAKE ACTION”, you will be navigated to the discover screen. You can find various information about events and fundraising. Feel free to search and look for the people or organization you want to donate to.

Take Action

A seamless and simple donation process helps you easily donate for people and projects. We will provide sufficient information regarding fundraisers, projects, backgrounds, etc. to ensure a safe and delightful donation process. A receipt will be mailed to your email address as records.

Speak To Us

If you are suffering from domestic violence and feel like a loss, please don’t hesitate to proceed with "SPEAK TO US" from splash screen. Specialists would like to provide online support and counseling service 24/7. You are not alone.

Style Guide

What I Learned

During the whole process of design, I am gradually aware of how severe domestic violence is all around the world.  I am a lucky person. I have never personally experienced domestic violence. I still might not be able to truly empathize with users.

 

It was through this small project that I really felt the responsibility of a designer to make a positive impact on the world. A good design can save lives, and a good design takes thorough consideration in not just visual appeals, but also accessibility, user environment, and the underrepresented user groups.

 

I don’t want to stop this project. Your Voice is only a preliminary demo of the online platform to support people who are suffering from domestic violence. I will continue to carry it on. I want to hear the users’ stories and keep on applying empathy to every detail of Your Voice. I want to thank this case study for reminding me why I love doing what I do.

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